Innovative native apps, and more
Website, apps and loyalty strategy. The perfect mix of innovation, data and technology.
Be At One are market leaders in having a good time, their unique cocktail bars are peppered up and down the country. We’ve had the pleasure of working with them for more than two years and in that time we’ve built their website, mobile app and Loyalty platform.
The app, centered around “Rewards” has been designed and developed to incentivise micro-interactions with the brand – the more you interact, the more you get. We integrated with every guest facing platform and channel to build the Rewards platform where micro-interactions are converted to points, and points are converted to cocktails and money can’t buy experiences. Nestled inside of the app are other things you’d expect to see like a cocktail list, the ability to Find and Book (with integration into Design My Night) and a bunch of vouchers to redeem in bar.
On top of all of this, we built Drinkr, which is a Tinder-inspired game, available on the app as well as on the website, which identifies your ideal cocktail from the bountiful drinks list by asking you a series of simple yes or no questions – each answer is sent to the Be At One SCV, building up a profile of guests likes and dislikes.
Be At One website
Alongside our work to create apps, we developed a new website for the brand which captured the vibrancy and energy of the venues. As with most of our sites, this was built using the Contentful CMS, as this allows for easy in-house updates.
|Apps||Swift for Apple, Kotlin for Android|
|Integrations||Alchemetrics bespoke CRM and APIs, Zonal, Wireless Social, Instagram, Contentful|
|Location||Bespoke Beacon product and platform to initiate location based features|